Vineeta Singh's Success Story: Sugar Cosmetics co-founder's eventful journey from doing Rs 10,000 monthly salary job to creating Rs 4,000 crore empire!

Shark Tank India and Entrepreneurial Fame

• Vineeta Singh, co-founder of Sugar Cosmetics, is a key judge on Shark Tank India Season 4, launching on January 6, 2025.
• Her inspiring journey and business acumen have made her a notable figure in the entrepreneurial world.

Early Life and Education

• Born in Anand, Gujarat, and raised in Bhavnagar with her grandmother before moving to Delhi when her father joined AIIMS.
• Graduated from IIT Madras and IIM Ahmedabad, where she met her husband and future business partner, Kaushik Mukherjee.

First Business at Age 10

• Started a magazine with a friend, selling it door-to-door for Rs 3.
• Learned the importance of money and developed an early interest in entrepreneurship.

Rejecting a Rs 1 Crore Job

• At 23, Vineeta turned down a lucrative job offer to follow her passion for building a business.
• Despite bright academic achievements, she chose the challenging path of entrepreneurship over stability.

Facing Initial Failures

• Her first venture, a lingerie brand, failed due to lack of funding and experience.
• Rejected by multiple investors, she decided to bootstrap her next business.

Struggles with a Service Company

• Ran a background verification business for five years, earning just Rs 10,000 monthly.
• Grew the company’s revenue to Rs 4-5 crore but realized it wasn’t scalable and shut it down.

Father’s Influence

Her father, a self-made man, kept her away from household chores to focus on academics and instilled a drive to aim high.

First Spark of Entrepreneurship

At 17, she heard the term “entrepreneur” from a professor, linking it to her dream of becoming wealthy.

From 1RK to Empire

Vineeta’s journey from a 1RK apartment with Rs 5,000 rent to owning premium property in Mumbai showcases her resilience and visionary approach.