Google vs WhatsApp vs YouTube vs MakeMyTrip vs Amazon vs Swiggy vs Zomato: Who is number 1 buzz generator?
Tech giant Google has emerged as the top brand that generated strong positive buzz in 2018 in the country, according to a report. It was followed by rival Facebook-owned WhatsApp and the Google-owned YouTube. Here is the list of a top brand that has generated strong positive buzz in year 2018 in India.
Buzz scores
YouGov's brand index measures public perception of brands on a daily basis across a range of metrics and the annual buzz rankings are compiled using buzz scores from the data for the full year, it said in a statement Wednesday. Buzz scores measure whether people have heard anything positive or negative about a brand in the previous two weeks. (Pixabay)