JBL LIVE 660NC, LIVE Pro+ headphones LAUNCHED at Rs 14,999 in India: Check all details here

Audio equipment maker JBL has launched two new headphones -- LIVE 660NC and LIVE PRO+ TWS and over-ear headphones in India. Each comes packed with JBL Signature sound, Adaptive Noise Cancelling capabilities with Smart Ambient, and hands-free control with integrated voice assistant.

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The JBL Live 660NC is available offline in large-format retail stores and multi-brand outlets in metros for a price of Rs 14,999 in three color options – Black, White and Blue. The JBL Live Pro+ TWS is available offline in large-format retail stores and multi-brand outlets in metros for a price of Rs 16,999 in two color options – Black and White. Both headphones can also be purchased from the company’s website.

"We are excited to expand our offerings under the JBL Live series, as we continue to deliver a seamless, fun and connected experience to our customers across the globe," Vikram Kher, Vice President, Lifestyle Audio, HARMAN India, said in a statement.

According to the company, JBL LIVE PRO+ headphones feature a ‘stick’ design and is equipped with Adaptive Noise Cancelling with Smart Ambient, for consumers to enjoy natural conversations without removing the earbuds. It also includes three mics in each earbud with echo-canceling technology to ensure crisp, clear calls, even in noisy and windy environments. 

The Device Action support allows for easy access to preferred voice assistants using voice commands or with a tap on the earbud. IPX4 water-resistant, these headphones are versatile enough for conference calls, running errands or lounging at home. With Qi-compatible wireless charging, 10-minutes of quick charge equals 1 hour of instant playback.

The JBL LIVE 660NC model features up to 40 hours of battery life while using Adaptive Noise Cancelling or 50 hours without. With its Smart Ambient technology, users can keep the noise away and stay focused or be aware of the surrounding environment while listening to music and or while having a conversation without removing the headphones. 

Like the LIVE PRO+, the LIVE 660NC is also equipped with Device Action support for easy access to preferred voice assistants, using voice commands or with press and hold on the ear cup.