Apple MacBook Pro with M1 Pro, M1 Max chips launched; price starts at Rs 1,94,900 in India

In good news for Apple fans across the globe, the company on Monday announced the launch of the new MacBook Pro powered by the all-new M1 Pro and M1 Max -- the first pro chips designed for the Mac -- in 14- and 16-inch models ever. M1 Pro and M1 Max revolutionize the MacBook Pro experience and mark a huge step forward in the transition to Apple silicon on Mac. 

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The new 14-inch MacBook Pro model starts at Rs 1,94,900, and Rs 1,75,410 for education and the 16-inch MacBook Pro model starts at Rs 2,39,900, and Rs 2,15,910 for education. The new MacBook Pro models with M1 Pro and M1 Max are available to order today on apple.com/in/store. They will begin arriving to customers and will be available at select Apple stores, starting October 26.

MacBook Pro with M1 Pro and M1 Max applies a system-on-a-chip (SoC) architecture to pro systems for the first time, featuring fast unified memory and increased memory bandwidth for unparalleled performance with best-in-class performance per watt and industry-leading power efficiency. MacBook Pro delivers groundbreaking processing, graphics, and machine learning (ML) performance whether running on battery or plugged in, as well as amazing battery life, the company said in a statement.

"The all-new MacBook Pro adds a breathtaking XDR display, more ports like MagSafe 3, an advanced 1080p camera, and a sensational six-speaker sound system, all in a stunning new design. The new MacBook Pro simply has no equal and is by far the best pro notebook we've ever built," said Greg Joswiak, Apple's senior vice president of Worldwide Marketing.

The new MacBook Pro also features a stunning Liquid Retina XDR display, a wide range of ports for advanced connectivity, a 1080p FaceTime HD camera, and the best audio system in a notebook. Combined with macOS Monterey, which is engineered down to its core to take full advantage of M1 Pro and M1 Max, the user experience is simply unrivaled, the company said.

The new MacBook Pro joins the 13-inch MacBook Pro with M1 to form the strongest lineup of pro notebooks ever. M1 Pro and M1 Max are the next breakthrough chips for the Mac. The CPU in M1 Pro and M1 Max delivers up to 70 per cent faster CPU performance than M1, so tasks like compiling projects in Xcode are faster than ever.

The GPU in M1 Pro is up to 2x faster than M1, while M1 Max is up to an astonishing 4x faster than M1, allowing pro users to fly through the most demanding graphics workflows. Powering the all-new MacBook Pro, new chips feature up to a 10-core CPU, 32-core GPU, 64GB of unified memory, ProRes acceleration, and industry-leading power efficiency.

The new 14- and 16-inch MacBook Pro come with macOS Monterey, the latest version of the world’s most advanced desktop operating system. The combination of macOS Monterey and the powerful new M1 Pro and M1 Max delivers breakthrough performance and productivity for users. 

FaceTime includes new audio and video features that make calls feel more natural and lifelike, and new Continuity tools like AirPlay to Mac enable Apple devices to work even better together. Live Text and Visual Lookup bring new intelligence features to surface useful information, Safari includes powerful tab organisation with Tab Groups, and the ease of automation comes to the Mac with Shortcuts. 

Coming later this fall, SharePlay will enable Mac users to have shared experiences together through FaceTime, and Universal Control will make it easy for users to work effortlessly across their Mac and iPad.