EasyRewardz raises Series-B funding from Flipkart

Customer engagement and rewards platform EasyRewardz has raised Series ‘B’ funding from Flipkart. This will help Easyrewardz to drive new product development and accelerate global expansion. The Company has more than doubled its customers and revenues since its Series-A funding round in November 2017, which was led by Trans-Continental Venture Fund (TCVF).

EasyRewardz Investors:

Other investors in the company include Venture Catalysts along with prominent angel investors like Jitendra Gupta, Amrish Rau, Satyen Kothari, Ashneer Grover, Subrat Pani and more.

In a statement, Soumya Chatterjee, co-founder and CEO of EasyRewardz said, “CRM Software has a market size of $48bn, and is seeing a 16% YoY increase globally, with APAC growing faster at over 20%. We see CRM Software adoption fastest amongst SMBs in retail as customer centricity continues to hold centre ground in retailing.”

“We have firmly established our position in India, and have a toe-hold in MENA. We will now accelerate our global expansion to meet the growing demand of Customer Experience Management platforms,” said Tejas Kadakia, co-founder and sales director at EasyRewardz.

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EasyRewardz Annual revenue:

Founded in 2011 by Soumya Chatterjee, Tejas Kadakia, Angad Singh, and Sapan Kadakia, Easyrewardz is a customer engagement SaaS solution company with a stronghold in India, South East Asia, Middle East, among others. The company currently has an annualised revenue of Rs 25 Cr.