BharatPe gets Bollywood actor Salman Khan link to add muscle to business

Indian fintech company, BharatPe has appointed Salman Khan as the brand ambassador of the company according to ANI. BharatPe serves the offline retailers with services like payments, lending, and other financial facilities. The fintech company is on an aggressive growth spree and is launching a brand advertising campaign with Salman Khan in the coming week.

In the company's upcoming advertising campaign, Salman Khan can be seen in a whole new avatar that brings out his passion and excitement to make people realise the importance of digital loans and payments for them and their businesses.

BharatPe has established operations in 13 cities, serving over ten lakh merchants across Bengaluru, Delhi, Hyderabad, Pune, Mumbai, Jaipur, Ahmedabad, Indore, Bhopal, Nagpur, Chandigarh, Mysore and Visakhapatnam. 

The company is on track to serve over 25 lakh merchants on its network by the end of 2019. BharatPe makes payment acceptance simple by offering merchants a single interface for all UPI apps such as PayTM, PhonePe, Google Pay, BHIM, Mobikwik, Freecharge, True Caller and 100 other UPI apps.