Of late, probably due to his charity work for people in crisis during the lockdown amid coronavirus-caused Covid-19 pandemic, Bollywood actor known Sonu Sood it seems has become one of the top choices when it comes to roping in brand ambassador. Now, in a latest development, Royal Green Packaged Drinking Water has appointed Sonu Sood as its brand ambassador.

COMMERCIAL BREAK
SCROLL TO CONTINUE READING

The actor is very popular and kept trending on social media during the lockdown as Sonu Sood came forward to help many in crisis amid lockdown due Covid-19 pandemic. 

A TVC was also launched by the brand announcing its entry into the market with Sonu Sood as brand  ambassador.
 
Commenting on the association with the brand, Sonu Sood said, "I am thrilled and proud to represent a brand such as Royal Green Packaged Drinking Water whose ethos and brand philosophy involves redefining success. The brand's communication truly reflects my belief that the path to success lies in choosing the untrodden course. The brand film evokes people to introspect and rethink what success means to them to enable them to genuinely Taste the Success."

Why Sonu Sood as brand ambassador? 

Virat Maan, CEO, ADS Group, says, "The brand believes that Sonu Sood is the perfect celebrity to narrate the story of Royal Green’s “Taste the Success” philosophy and belief as his personality and values perfectly align and blend in beautifully with that of the brand. Our association with Sonu Sood will further reinforce what our brand Royal Green Packaged drinking water stands for and believes in, and lend our consumers greater brand bonding, trust and dependability."

Sonu Sood as one of the top choices for brand endorsements?

Recently, Spice Money, a rural fintech firm, had announced that the company has joined hands with actor, humanitarian and philanthropist, Sonu Sood to achieve their mutual vision to digitally and financially empower 1 crore rural entrepreneurs.

Also, Mi India had announced that it joined hands with Sonu Sood for #ShikshaHarHaath initiative to empower the future of tomorrow. 

Kuberan's House too had announced actor Sonu Sood as the Brand Ambassador for the India's biggest startup show.

In September 2020, Acer India, a PC brand, had announced, Bollywood’s well-known actor Sonu Sood as its brand ambassador. The actor was seen endorsing the brand's innovative range of products.

Meanwhile, it has been reported that actor Sonu Sood is going to launch what is expected to be India's biggest blood bank, through an app named Sonu For You. The app aims at connecting donors to those in urgent need of blood. As per the app, a donee can reach out to donors, and on receiving a request a donor can immediately reach the hospital and donate blood. Already being hailed as the country's biggest blood bank, Sonu For You promises to help patients with rare blood groups.