Adipurush movie Advance Booking: Prabhas-Kriti's Adipurush, a retelling of the epic Ramayana, is eying a bumper opening at the box office with trade experts predicting that the film could do a business of more than Rs 80 crore on its opening day. The big-budget multilingual film reportedly made on a budget of Rs 500 crore, will release in 3D across the globe this Friday. T-Series, the banner behind the Om Raut-directed film, opened the film's advance booking on Sunday and theatre owners say the response has been beyond expectations. "Adipurush" also stars Kriti Sanon, Sunny Singh, Devdatta Nage, and Saif Ali Khan.
 
Gautam Dutta, PVR INOX Limited co-CEO, said they have already crossed "over 3 lakh bookings for the 1st weekend".
 
"It's going to be one of the biggest films this quarter. The leading languages in this film would be Telugu and Hindi, followed by other languages, and Prabhas being a very popular star down south that coupled with the entire north belt should give the film a colossal opening," Dutta told PTI.

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According to the industry veteran, they are looking at "close to Rs 80-85 crore" on the opening day itself.  

Ajay Bagdai, a distributor from Gujarat's Rajkot region, predicted the film to do a business of "Rs 200 crore" over the weekend. Adipurush has an edge due to its subject, which will attract audiences across age groups. The film, he said, is also attracting bulk bookings from "institutions, NGOs, schools and political parties".

 "We believe that a lot of senior citizens would find their way into the cinema. A lot of family viewing will happen. A lot of parents would want their kids to come and watch the film. "To be very honest, when you look at some of the NGOs, institutions, schools, political parties, and offices wanting to come and watch it, that one is not linked to the star part. That clearly is linked to the topicality of the film," he said.
 
Devang Sampat, CEO at Cinepolis India, said the response from movie-goers has been nothing short of extraordinary and they have already booked 50,000 tickets.

The exceptional advance booking numbers are an encouraging sign, indicating promising box office performance, and we expect 10,00,000 patrons to visit Cinepolis cinemas in this week," Sampat told PTI.

Mumbai-based film exhibitor-distributor Rajesh Thadani said he is observing a phenomenal advance booking for the movie in multiplexes as well as single-screen theatres.

"I am not distributing this film but the advance booking is tremendous. It looks like a great opening for the film on Friday... In smaller centres, there is a tremendous curiosity and people are buying tickets," Thadani told PTI.
 
Distributor-exhibitor Akshay Rathi, who owns theatres in Chhattisgarh, Maharashtra, and Madhya Pradesh, predicted the film's opening day collection to be around Rs 70 crore.
 
"There are corporate bookings happening, where a lot of clubs, associations and organizations buy hundreds and thousands of tickets... After the release of 'Baahubali', Prabhas is a pan-India star, who has a huge following. That has resulted in huge numbers," he added. Bihar-based exhibitor Vishek Chauhan compared the advance booking to previous box office hits such as "Pathaan", "KGF Chapter Two" and "Brahmastra".

"As of now, the opening day numbers (in Hindi) might be Rs 25-30 crore, Telugu version will do a business of Rs 35 crore because of the fan following of Prabhas. So, overall, the opening day collection should be at least Rs 70 crore," Chauhan told PTI.

Trade analyst Komal Nahta said the phenomenal advance booking across the country will lead to a bumper opening of over Rs 80 crore. "Across all languages, the opening day figure will be Rs 80 crore plus. In the south, it (advance booking) is better, but that does not mean it is not up to the mark anywhere (in the country), it is way beyond the average, everywhere it is exceptional. Most exceptional is in Telangana and Andhra Pradesh," Nahta told PTI.

Senior distributor and exhibitor Raj Bansal, who has been in the distribution business for almost six decades and is the director of Entertainment Paradise, a three-screen multiplex in Jaipur, said "Adipurush" might open at Rs 20-25 crore in the Hindi-speaking belt.

Box Office Collection Amount (Est)  

Advance Booking                                    25 Crore                            

1st Day Collection                                  80-90 Crore                                                      

1st Week                                                  200 Crore 

Lifetime Collection                               400 Crore 

Adipurush movie Advance Booking: Here's how to book tickets

People can book tickets, using sites like BookMyShow, Paytm and many more.