Wed, Mar 27, 2024
The online marketplace said the key drivers for this expansion are its trend-centric offerings, expanding share of wallet in non-apparel segments, a drive in premiumization in fashion with segments like Beauty, International and D2C brands, geographical expansion into non-metro cities, differentiated offerings for the emerging Gen-Z cohort and expanding offerings for the evolving need states of its premium fashion-forward customer base.
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Sat, Sep 30, 2023
The fourth edition of the festive-centred fashion event will witness upwards of 23 lakh styles from more than 6,000 leading domestic and international brands, spanning a wide spectrum of categories like fashion, beauty, and lifestyle.
Mon, Jun 19, 2017
Myntra's sale comes at a time when brick and mortal retail stores are offering heavy discounts to customers to clear stocks, ahead of the GST roll-out from July 1.
Wed, Aug 24, 2016
Myntra, India's leading platform for fashion brands and pioneer in m-commerce play, has crossed $1 billion run rate in annualized GMV post discounts in July 2016. This is the first time ever that an Indian fashion brand has recorded $1 billion run rate in annualized average GMV.
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