Fri, May 19, 2017
While many marketers harp about the number of views or likes their campaign received, many of them fail to check whether these number are true or fake.
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Tue, May 16, 2017
Ad blocking on digital platforms have increased all over the world. So are brands getting more intrusive or irritating in their advertising to consumers?
Thu, Feb 16, 2017
While demonetisation has resulted in a slowdown in growth in ad spends on media, the hardest hit is expected to be the digital medium
Tue, Feb 14, 2017
Ad spends in India are expected to grow by 10% in 2017 despite the slow start due to impact of demonetisation.
Fri, Oct 07, 2016
The report also pointed out the role of local languages.
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