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Digital advertising spends

Mobile adoption to lead increase in digi ad spends over Rs 23,000 crore by 2020

Mobile adoption to lead increase in digi ad spends over Rs 23,000 crore by 2020

Tue, Feb 28, 2017

An increase in the smartphone adoption of Indian consumers has spurt growth in the digital advertisement sector and is expected to reach Rs 23,795 crore by 2020, a report by Dentsu Aegis Network said on Tuesday.

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