Fashion and lifestyle brand Diesel has launched its new collection of timepieces. A first-of-its-kind range of timepieces by Diesel, the Vert Collection, has been crafted using a new wave of VR technology that bridges the gap between the physical and digital worlds. 

Bridges the gap between the physical and digital worlds 

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The new Vert watch bridges the gap between the physical and digital worlds and is a first-of-its-kind for Diesel. It’s one of several styles from the new forward-thinking Metamorph collection that’s entirely conceptualized and created from a technologically immersive virtual reality experience with a game-like approach. 

"Here, the flexibility of dreaming of a modern approach to design looks like armour unfolding on the wrist, a disruptive, hard-shelled appearance that’s mutually organic and futuristic," the company said in a release. The entire composition is crafted using a new wave of VR technology where virtually everything looks “organically” different. To reveal the new series of first-ever tech-immersive timepieces, the company joined hands with leading singer and pop star King.

"The Vert Collection is a testament to Diesel's commitment to innovation at the most fundamental level. Our timepieces are an expression of individuality, and the creative process behind the Vert Collection aims to let wearers make a unique statement about their personal style. A first-of-its-kind VR technology was employed to create an immersive aesthetic inspired by Diesel Creative Director, Glenn Martens, for this collection, giving it a futuristic look that still seamlessly complements the ensemble of the modern man," said Johnson Verghese, Managing Director, Fossil Group - India.

With a case size of 44 mm, the watches are available in three colour options - black, gold and silver, and they come with a stainless steel strap bracelet and three-hand date movement. There’s also a limited edition exclusive (DZ2183)—only 700 units available worldwide—and it features contrasting leather black inlay accents along this dynamic design's inner core and clips. The range begins at Rs 27,995. 

The Vert Collection is now available at Diesel boutiques and select online and offline retailers.