Instagram, owned by Facebook parent Meta Platforms, is set to allow users to manually reset the recommendation algorithm that determines the posts they see in their feeds. In a blog post, Instagram said the change was designed to ensure teenagers see appropriate content. 

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“We want to make sure everyone on Instagram — especially teens — has safe, positive, age-appropriate experiences and feels the time they’re spending on Instagram is valuable”, the company said. 

Instagram said that, in the coming days, users will be able to clear the recommended content across their Reels, Feed, and Explore tabs. In the reset mode, users will also have the option to review the entire ‘following’ list and unfollow accounts as they desire. 

Emphasising the update’s impact on teens, Instagram added, “We want to give teens new ways to shape their Instagram experience, so it can continue to reflect their passions and interests as they evolve.” 

“Your recommendations will start to personalize again over time, showing new content based on the content and accounts you interact with”, the company said. 

Furthermore, Meta detailed in a note how it limits sensitive content for teens. Previously, Instagram had announced measures to place teens into designated private accounts, which include increased controls and restrictions. 

Meta and Instagram have been frequent targets of safety advocates, who argue that social media platforms have adverse impacts on younger users. 

Notably, Instagram users already have the ability to partially control their recommendation algorithm via a widget that enables them to categorise content as “interested” or “not interested”. 

The recommendation-reset-functionality is under testing and is expected to roll out globally soon. 
In related developments, Instagram introduced a new feature earlier this year that allows users to add a song to their profile. This feature gives users additional ways to express themselves through music.