Tesla CEO Elon Musk giving 'serious thought' to build a new social media platform

Tesla Inc Chief Executive Officer Elon Musk is giving "serious thought" to building a new social media platform, the billionaire said in a tweet on Saturday.

Musk was responding to a Twitter user`s question on whether he would consider building a social media platform consisting of an open source algorithm and one that would prioritize free speech, and where propaganda was minimal.

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Musk, a prolific user of Twitter himself, has been critical of the social media platform and its policies of late. He has said the company is undermining democracy by failing to adhere to free speech principles.

His tweet comes a day after he put out a Twitter poll asking users if they believed Twitter adheres to the principle of free speech, to which over 70% voted "no".

"The consequences of this poll will be important. Please vote carefully," he said on Friday.

If Musk decides to go ahead with creating a new platform, he would be joining a growing portfolio of technology companies that are positioning themselves as champions of free speech and which hope to draw users who feel their views are suppressed on platforms such as Twitter, Meta Platform`s Facebook and Alphabet-owned Google`s YouTube.

None of the companies, including Donald Trump`s Truth Social, Twitter competitors Gettr and Parler and video site Rumble, have come close to matching the reach and popularity of the mainstream platforms so far.