Netflix ends password sharing in India: What does it mean for users? Check details

Netflix password sharing India: In a sudden move, not unexpected though, streaming major Netflix has announced that it has ended password sharing in India. The step will apparently help the company improve its revenue. The company has started sending emails to members in this regard. "Starting today, we will send an email to members who are sharing Netflix outside their household in India," the company said in a statement.

"A Netflix account is for use by one household. Everyone living in that household can use Netflix wherever they are -- at home, on the go, on holiday -- and take advantage of new features like Transfer Profile and Manage Access and Devices," it added.

Earlier in May, Netflix launched paid sharing in over 100 countries, representing more than 80 per cent of the company's revenue base. According to the company, the revenue in each region is now higher than pre-launch, with sign-ups already exceeding cancellations.

The company further mentioned that the paid net additions were 5.9 million in the second quarter (Q2) of this year.

Netflix password sharing India: What does it mean for users?

The company has clearly stated that the Netflix account is for use by only one household. This means that people living in a household can access the app from where they want.

"A Netflix account is for use by one household. Everyone living in that household can use Netflix wherever they are - at home, on the go, on holiday," the company said. 

In order to continue doing so, users must set up a Netflix household - which is essentially the TV used in the house to watch Netflix the most. All devices using the same internet connection will be able to access Netflix.

How to set up a Netflix household - Step-by-step guide

Step 1 - Sign in to your Netflix account on a TV that is connected to your home internet.

Step 2: Click on the Get Help option in the menu and then Manage Netflix Household.

Step 3: Click on the tab that says Confirm Netflix Household or Update My Netflix Household.

Step 4: Now, choose from the Send Email or Send Text option. Following this, a verification link will be sent to the account email address or phone number that you have registered with Netflix.

5. Click on the verification link received by mail and then select Yes, This Was Me. Then choose Confirm Netflix Household or Update Netflix Household to continue. A confirmation will be displayed on your TV screen and you will also receive a confirmation email.