Idea offers Rs 2,000 cashback on 4G smartphones

Telecom operator Idea Cellular on Thursday said it has offered a cashback of Rs 2,000 on the purchase of a new 4G smartphone of any brand with effect from February 23.

The cellular operator said the offer is applicable to both prepaid and postpaid customers.

"The focus is on upgrading the customer to 4G by making 4G handsets more affordable. We are targeting this communication to all customers intending to buy a new 4G smartphone," Sashi Shankar, Chief Marketing Officer, Idea Cellular, said in a statement.