Now, owners of Telegram channels, including those with as few as two thousand subscribers, can connect them to the Yandex Advertising Network and monetize content through advertising.

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There are a lot of ways in which creators earn money on social media platforms like Instagram and even YouTube. Now, Telegram channel owners too can monetise their content and the good part is that owners of channels with subscribers as low as 2,000 are eligible for it. This has been made possible as Yandex, one of Europe's leading technology companies, has now integrated its effective advertising platform with Telegram.

Telegram has a global monthly active user base of more than 700 million and has emerged as a popular messaging platform that connects people from around the world. 

Unlike other closed platforms, Telegram is open for external integrations. This makes it possible to build an external monetization solution and enable channels to earn more by investing in creating new content for users.
 
Leveraging Yandex's expertise in delivering targeted advertisements, the company has adapted its proprietary solutions to cater specifically to the messaging service of Telegram. By using Yandex's advanced advertising algorithms, Yandex ensures that ads are placed as effectively as possible. This integration provides advertisers with a transparent system that ensures fair auctions and payment for real clicks. 
 
Moreover, integration eliminates the need for manual channel selection, Yandex's neural networks take into account the channel's theme and find ads that match the interests of its audience. This automated process saves time and resources for both channel owners and advertisers, enabling them to focus on delivering engaging content and reaching their target audience.

Earn money from Telegram channel: How it works? 

Advertising posts will be placed by a bot, developed by Yandex; all it requires is permission to publish messages. The channel owner has full control over the frequency and timing of ad displays. Even channels with very specific topics or those that are just beginning to gain popularity can now generate revenue through advertising.
 
Yandex has already started accepting applications for participation in the testing phase from channel owners and advertisers. The channel must have a minimum of two thousand subscribers and the content should adhere to the laws and rules of the Yandex Advertising Network.