boAt has announced the launch of Nirvana Ivy TWS for Rs 2,999. According to the company, Nirvana Ivy is packed with advanced features like first-in-class 360° Spatial Audio with Dynamic Head Tracking. It also comes with 50dB hybrid active noise cancellation (ANC) and 11mm dynamic drivers.

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"Nirvana Ivy introduces boAt 360° Spatial Audio, a cutting-edge feature that uses advanced algorithms to create a 360-degree sound experience, making audio feel as though it’s surrounding you. Paired with Dynamic Head Tracking, this innovation adjusts sound direction based on real-time head movements, enhancing the listening experience for music lovers, movie enthusiasts, and gamers alike. The 50dB Hybrid ANC further elevates the audio experience by blocking out external noise, allowing users to fully immerse themselves in rich, powerful sound," the company said in a release. 

Nirvana Ivy introduces boAt 360° Spatial Audio, a feature that has been developed in collaboration with Ceva, BES Technic, and ST Micro. 

It uses advanced algorithms to create a 360-degree sound experience, making audio feel as though it’s surrounding you.  

Nirvana Ivy comes with Multi-Point Connectivity, enabling users to switch effortlessly between multiple devices. In-ear detection provides intelligent playback control, pausing and resuming audio as the earbuds are removed or worn. 

According to the company, the Nirvana Ivy offers an impressive 50-hour total playtime. Each earbud provides up to 11 hours of playtime with ANC off, Signature Sound, and Spatial Audio at 60 per cent volume (AAC) and a total of 50 hours with the charging case. 

With ANC on, users can get up to to 7 hours on each bud, totalling over 30 hours with the case. The ASAP Charge feature delivers 240 minutes of playtime with just a 10-minute charge.  

Available in three colours Gunmetal Black, Gunmetal White, Quartz Cyan, the boAt Nirvana Ivy TWS is now available on the company's official website, Flipkart and Amazon and also at Reliance Digital, Croma, and Vijay Sales. The product will be available on September 4, 2024.