Apple-owned Beats enters Indian market with launch of three products - Details
Beats, owned by Apple, has entered into the Indian market with the launch of three products - Beats Solo Buds true wireless earphones, Beats Solo 4 on-ear headphones and Beats Pill portable Bluetooth speaker. While these products are available to order starting today at Apple's official website, they will be available in stores from September 4.
Beats Solo Buds delivers up to 18 hours of battery life, one-touch pairing with both iOS and Android devices and USB-C charging. Beats Solo Buds will be available in four colours - Matte Black, Storm Gray, Arctic Purple and Transparent Red, for Rs 6,900.
The latest generation of Beats’ headphones - Beats Solo 4 - delivers upgraded sound, Personalized Spatial Audio with dynamic head tracking, up to 50 hours of battery life and Lossless Audio via USB-C. Beats Solo 4 will be available in three colours - Matte Black, Slate Blue, and Cloud Pink, for Rs 22,900.
According to the company, the Beats Pill is reengineered and redesigned, with better sound than ever before and is lighter and more portable than its predecessor. It comes with a battery life of up to 24 hours, USB-C audio and charging, IP67 dust and water resistance and native iOS and Android compatibility.
Beats Pill will be available in Matte Black, Statement Red and Champagne Gold for Rs 16,900.
Beats by Dr. Dre (Beats) was founded in 2006 by Dr Dre and Jimmy Iovine. Apple Inc. acquired Beats in July 2014.
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10:37 PM IST