Instagram adds three new features to Reels: Trends, editing and gifts

Instagram Reels: In a bid to give creators more ways to express their creativity, Instagram has added several new features. According to Instagram, the company owned by Meta, these features will empower users to do what they do best.

What’s Trending on Instagram Reels

To help creators discover fresh content ideas, Instagram is adding a dedicated destination for you the latest trends. Creators will be able to see the top trending songs on Reels, see how many times the audio has been used, tap in to use it or save the audio for themselves. Creators will also be able to see what the top trending topics and hashtags are on Reels to inform their own content.  

Editing reels is now easier on Instagram

The company is making it easier for content creators to edit reels on Instagram. For this, Instagram has brought together video clips, audio, stickers, and text on a unified editing screen. This makes it easier to align and time elements of reels to the right moments in a more visual way. 

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According to Instagram, it will be bringing more exciting tools to make editing reels simpler and easier in the coming days.

Updates to Instagram Reels Insights

To help creators understand how their content is performing, Instagram has added two new metrics - total watch time and average watch time. Also, the company has made it easier to see insights while viewing reels directly.

Improving and Expanding Gifts on Reels

Instagram is bringing gifts to even more creators with expansions to more markets, including Australia, Canada, France, Mexico, New Zealand and the UK, in the coming weeks.

"We’re also adding a new feature to show you which fans have sent you a gift so you can recognize your supporters. If you tap the heart icon next to your supporters, they’ll get a notification that you’ve seen and recognized their gift, providing an even stronger sense of connection between you and your fans," the social media platform said.