Telecom new entrant, Reliance Jio and cab aggregator platform, Uber announced the commencement of a ‘strategic’ partnership allowing users to pay for rides using JioMoney app.

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“Today JioMoney, the PPI wallet offered by Reliance Payment Solutions Ltd, and Uber announced an agreement that will enable Uber riders to pay for their rides using JioMoney and thereby enhance the digital transaction ecosystem in India,” the media release report said.

The company also said that JioMoney users will soon be able to request and pay for Uber rides from within the JioMoney app.

“Starting today, Uber will gradually rollout the JioMoney payment option for its users across the country,” the report said.

Commenting on this ‘added avenue for digital transactions,’ Anirban S Mukherjee, Business Head, JioMoney said, “JioMoney is an integral part of the Jio ecosystem and is fast emerging as a preferred option for digital transactions due to its ease of use, intuitive interface and growing acceptability. JioMoney’s integration with Uber will power the rapid migration of many more Uber transactions to the digital platform.”

The report also cited that JioMoney and Uber will offer ‘exclusive incentives’ to every user paying for Uber rides through JioMoney.

Madhu Kannan, Chief Business Officer, India and Emerging Markets for Uber said, “We are delighted to partner with Reliance Jio to unlock synergies across two of the largest user bases in India. Digital payments have become part of our everyday lives and by integrating JioMoney as a payment option, our riders will have the ability to use a familiar and consistent payment experience. Through this strategic partnership we are looking to fast forward to digital solutions at scale for the Indian users.”