Starup BankSathi adds 3 more regional languages to break barrier in financial inclusion
Introduction of new languages will support and encourage awareness for locals to bolster the growth in the lesser-known financial domain.
Financial advisory startup platform BankSathi has three more languages to break the language barrier in financial inclusion. The decision will aid the firm to expand its customer base and market products and services more effectively. The three languages are Telugu, Bengali and Marathi.
The introduction of new languages will support and encourage awareness for locals to bolster the growth in the lesser-known financial domain. The decision, according to the company, will benefit 30 lakh customers and 5 lakh advisors across the country.
Jitendra Dhaka, founder and CEO BankSathi said that customers from tier-2 and beyond can now have the comfort of speaking with someone in their own language and understanding fintech products, information and services.
"When handling money, trust is key, and trust is generated by familiarity, comfort, and confidence," he said, adding that this will eliminate language barriers.
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