Amazon inks four MoUs to empower MSMEs, artisans and weavers of this state

Amazon India today announced that it has signed four Memorandum of Understanding (MoU) with Government of Himachal Pradesh to enable sellers, MSMEs, artisans, weavers and SMBs from the state to benefit through e-commerce. The four MoUs signed include tie-ups with Himachal Pradesh State Handicrafts & Handloom Corporation Limited (HIMCRAFTS) and Himachal Pradesh State Handlooms & Handicrafts Development Cooperative Federation (HIMBUNKAR) to enable handlooms sellers and artisans to sell on Amazon.in; tie-up with Himachal Pradesh Department of Industries to conduct workshops to enable MSME exporters to export their products and reach out to millions of our customers across 90+ countries through Amazon Global Selling Program; and Himachal Pradesh Department of Horticulture to source local to support the development of inclusive and competitive agricultural value chains over the long-term.

Speaking on the development Amit Agarwal, SVP & Country Manager at Amazon India said, “We see a catalyst role for us in three key areas – jobs, MSME empowerment and Exports. Our four different MoUs signed with the Government of Himachal Pradesh will help us play a significant role in addressing those areas and empower the local community of women entrepreneurs, artisans and weavers, MSMEs and SMBs. We are excited that our efforts are meaningfully impacting the Digital Bharat vision and contributing to the economic flywheel of India.”

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Gopal Pillai, Vice President, Seller Services, Amazon India said, “The Amazon marketplace has become a unique place for Indian artisans and entrepreneurs to scale for national & global markets, especially through programs such as Amazon Karigar and Amazon Saheli that have positively impacted lives over a million entrepreneurs that include weavers, artisans and women entrepreneurs. With close to 2000 Sellers from Himachal Pradesh who are building their businesses by listing and selling their products in India on Amazon.in and globally on Amazon.com, and with more sellers to be added now with the signing of four MoUs with Government of Himachal Pradesh, we will continue to take an active role in helping interested entrepreneurs from the state to launch their own businesses and help them reach out to millions of Amazon customers from across the world.”

As part of the MoU with the Department of Industries, Government of Himachal Pradesh, Amazon India will conduct training and on-boarding workshops at pre-identified product cluster locations of Baddi, Solan, and Shimla, in order to familiarize MSME Exporters with creating a seller account and listing their products on Amazon.com. Through this partnership, unique products exported by MSMEs of Himachal Pradesh will become easily available to millions of overseas loyal Amazon customers, thus strengthening and expanding their reach and helping take Made in India to global audiences. All products listed by MSME Exporters will be searchable on Amazon.com.