Digital Gold Purchasing on Dhanteras, Diwali 2024: Today is Dhanteras and it marks the beginning of Diwali celebrations. This day is highly auspicious for making purchases. One of the most popular traditions connected with Dhanteras is the purchase of gold. Gold is considered a symbol of wealth and prosperity, and it is believed that buying gold today attracts Lakshmi, the goddess of wealth. 

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While physical gold has been the traditional choice for Dhanteras purchases, recently there has been a growing trend towards digital gold. Digital gold is a virtual representation of physical gold, and it can be bought and sold online. It offers several advantages over physical gold, such as convenience, purity, affordability, and security.

If you also want to buy gold on the occasion of Dhanteras today (Tuesday, October 29, 2024), but you don’t want to buy it in its physical form, you can easily buy 24-carat pure gold sitting at home. This gold will not be physical, but it will be digital gold.

If the lustre of gold doesn’t charm you much, investment in digital gold can also give you nearly the same benefits as physical gold. Sovereign Gold Bonds (SGBs), gold ETF, and gold mutual funds are some of the prominent digital gold forms. They track the price of pure gold. Let us tell you how and from where you can buy digital gold and what are the benefits of purchasing it.

Benefits of digital gold
1. You don’t have to worry about the purity of the digital gold. It has 24-carat purity, nearly zero risk of being stolen, and 100 per cent liquidity.

2. There is also an option to convert digital gold into physical gold. Apart from this, there is no lock-in period in most of the digital gold forms. It can be bought/sold online 24/7. You will immediately get the money in your account if you plan to sell it. 

3. You can buy digital gold according to your budget. You do not need Rs 40,000 to Rs 50,000 for the same. If you want, you can buy it even for just Rs 1.

4. In most cases when you buy physical gold, you have to pay making charges to the jeweller. But when you invest in digital gold, you only pay for buying gold. You do not pay any making charges. In such a situation, its purchase is most likely to be cheaper.

5. Digital gold is easy to sell. You can use it to get a loan. It's like using your gold jewellery as security for a loan but without the hassle.
6. You don't need to go anywhere to buy digital gold. You can easily buy it from the comfort of your home through websites and apps.

Where to buy digital gold?
You can buy digital gold from apps like Google Pay, Paytm, and PhonePe. Apart from this, MMTC-PAMP India Pvt. Ltd, Augmont Gold Ltd, and Digital Gold India Pvt Ltd offer digital gold in India with their SafeGold brand. Airtel Payments Bank also offers DigiGold in partnership with SafeGold.

How to buy digital gold from Google Pay, Paytm, and PhonePe?
To buy digital gold from Google Pay, first, open the app and search for 'Gold Locker'. Here you will see the current price of gold, which includes taxes. You can buy digital gold by clicking on the 'Buy' option.

To buy digital gold from the Paytm app, first open the app. Scroll down and you will see 'Stock and Mutual Funds', in which you can buy digital gold by going to the option of 'Paytm Gold'.

To buy digital gold from the PhonePe app, first open the app. After this, go to the 'Wealth' section. Then click on the 'Gold' option. From here you can buy digital gold as per your requirement.