India’s largest retail health insurer, Star Health and Allied Insurance (Star Health Insurance), on Thursday (September 5, 2024) launched the 'industry-first' insurance policy in Braille. 

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The policy offers comprehensive protection tailored for individuals with 40 per cent or more disability, says the company in a statement on Thursday.

"Reinforcing Star Health Insurance’s commitment to inclusivity and accessibility, this is a significant step towards ensuring that the visually-impaired and blind diaspora can access information and make independent decision on matters related to their health and finance," the company said. 

The ‘Special Care Gold’ policy is specifically designed to meet the unique needs of persons with disabilities (PWD), the company said, adding, that in 2017, the Ministry of Health & Family Welfare reported that 34 million people in India, or 2.5 per cent of the population, are visually impaired. 

Anand Roy, MD & CEO of Star Health Insurance, said, “We are pleased to announce the launch of ‘Special Care Gold’ policy in Braille. This is a significant milestone in our mission to deliver equitable access to health insurance across all segments of society. This policy transcends traditional insurance, embodying our commitment to ensuring that individuals with disabilities receive the comprehensive support and coverage they need."