RK Swamy IPO Opens for Subscription: RK Swamy IPO is set to open for subscription today i.e. March 4. RK Swamy Ltd. is a Chennai-based marketing communications major. According to the company, it is among the top 10 diversified integrated marketing communications services companies in the country. Also, it is the first in the category to go public.

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The company has set the price band at Rs 270-288 per share for its Rs 423-crore Initial Public Offering (IPO).

RK Swamy IPO Buy or Not? Check Anil Singhvi's View Before Subscribing

According to Zee Business Managing Editor Anil Singhvi, RK Swamy Ltd. is an interesting company and one should subscribe for the long term. 

"There are chances that investors can make some money on the listing, but one should apply for long-term gains as this is one of its kind stock that will be listed on exchanges. So invest for at least two years," Singhvi said.

RK Swamy IPO Subscription begins - Positives

- Experienced Promoters with strong professional management:  They have been in the business for 50 years. 

- Ability to scale up in digital content production: It is among very few Indian companies that are in this business.

- Attractive valuations: Financial track record is strong, cash flow is positive and it is a profit-making company.

RK Swamy IPO Subscriptions - Negatives

- High competition due to low entry barriers: Everyone is making content these days so competition is tough.

- Company needs to adapt to fast-changing technology: It will need money time and again to adapt to fast-changing technology.

RK Swamy IPO Allotment Date 

The allotment of shares of RK Swamy IPO is expected to be finalised on March 7. The company will initiate refunds on March 11.

RK Swamy IPO Listing Date NSE, BSE

RK Swamy shares are likely to be listed on the BSE and NSE (National Stock Exchange) on Tuesday, March 12.

RK Swamy IPO Price Band

RK Swamy has fixed the price band at Rs 270-288 per share for its Rs 423-crore Initial Public Offering (IPO).

RK Swamy IPO: Book-running lead managers

SBI Capital Markets, IIFL Securities, and Motilal Oswal Investment Advisors are the book-running lead managers to the issue.

RK Swamy IPO Subscription: What does the company do?

RK Swamy Ltd is the largest Indian majority-owned integrated marketing services provider in India, offering a single-window solution for creative, media, data analytics, and market research services.