In exclusive chat with Anil Singhvi, Borosil MD and CEO Shreevar Kheruka talks about business outlook, Budget 2021 expectations, expansion plans and much more

In today's edition of News Par Views, Zee Business Managing Editor Anil Singhvi spoke to Shreevar Kheruka, Managing Director (MD) and Chief Executive Officer (CEO) of Borosil Limited. This company is one of the leading kitchenware companies in India. Borosil started operations in 1962 as a public limited company and is now supplying products in over 50 countries. Borosil manufactures utensils used in microwaves and products used in labs. 

Borosil has trade partnerships with retail companies like Big Bazaar, Walmart, DMart. Among the foreign companies it has tie-ups with LG, Whirlpool, Panasonic IFB and Samsung etc. (#NewsParViews) 

#NewsParViews | भारत में उत्पादन बढ़ाने पर है फोकस... रिन्यूएबल सेगमेंट में विस्तार पर ₹500 करोड़ के निवेश की योजना है: श्रीवर खेरुका, MD & CEO, बोरोसिल#BudgetOnZee #Borosil @AnilSinghvi_ @Borosil pic.twitter.com/04hfyL4dnj

— Zee Business (@ZeeBusiness) January 22, 2021

Kheruka said that the Indian economic recovery has been quite V-shaped. Production and demand have been on the rise since August-September, he added. He said that he was confident that demand will increase, going forward. He said that the problems though stand tall especially with the emergence of the new Covid-19 variant and it is still not known if the vaccines will be effective against the new strain. 

Budget 2021 Expectations   

He said that Borosil has many units in India and the direct competition is with China. While the company imports some products from China, the MD said that a “level playing field” could make it more competitive in terms of prices. Any manufacturing incentives and laws related to sector would be welcomed, he opined. 

Road Ahead  

On expansions, he said that there are two Group companies – one is Borosil Limited and the other is Borosil Renewables. There is an expansion plan of Rs 500 for the latter. As for Borosil Limited, the company manufactures vials for vaccines. The demand for vials is increasing and the company would increase capacity for this. The expansion in scientific products will be done.  

For consumer related products, Borosil will take a call depending upon the demand situation, he said.