Zee Business becomes India's No. 1 business channel, Anil Singhvi thanks viewers
In a big achievement, Zee Business has become the number one business channel in India in this critical broadcast segment. Congratulating and thanking viewers for this accomplishment, Zee Business Managing Editor Anil Singhvi said that this feat has now become a habit for the channel. The channel had also made a big mark on Budget day
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In a big achievement, Zee Business has become the number one business channel in India in this critical broadcast segment. Congratulating and thanking viewers for this accomplishment, Zee Business Managing Editor Anil Singhvi said that this feat has now become a habit for the channel. The channel had also made a big mark on Budget day.
According to the rules prescribed by Broadcast Audience Research Council (BARC) India - which gives television ratings - a channel can release ratings related data based on the average of four weeks, Singhvi said. He added that Zee Business had already occupied the top slot three weeks back. Zee Business waited for the four weeks data before releasing the ratings today.
Watch Zee Business Tweet Video Below:
ज़ी बिज़नेस पर दर्शकों का भरोसा बरकरार, बना देश का नंबर 1 बिजनेस चैनल#ZeeBusinessNumber1@AnilSinghvi_ pic.twitter.com/3FkkWzOAsG
— Zee Business (@ZeeBusiness) April 30, 2020
The news has been revealed to the viewers only after averaging the data of four weeks, Singhvi further said.
Zee Business managing editor thanked viewers, guests on its panel and the team for this massive achievement. It has been a story of great toil by the Zee Business team, he said.
The channel has captured 57.7 per cent viewership share during market hours which is a huge number for any channel, Singhvi said.
This development is a testimony to the fact that Zee Business has been giving its viewers something that its competitors have failed to do, he further added.
See Zee Business Live TV Streaming Below:
The endeavour of the channel has been to give viewers informative and relevant content - a departure from the TRP-driven approach by other channels, he said and added that there are no TV debates on Zee Business between 8-10 pm - a prime time slot for such broadcasts.
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