Indian stock markets closed higher on Friday. The S&P BSE Sensex went up by 145.14 points (0.40%) to close at 36,496.37, while NIFTY 50 was high by 53.10 points (0.48%) and closed at 11,010.20. In the same way, NiftyBank ended with a gain of 83.55 (+0.31%) to end at 26,873.20. 

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But neutral global, foreign institutional investors(FII), domestic institutional investors (DIIs) and future and option (F&O) cues hint that the short term domestic market is going to be neutral on July 23, 2018. But, the traders are advised to be cautious while trading in the market. 

Government win in Parliament, recovery in Rupee and FIIs buying into stocks suggests that the market is going to be positive today. However, trade war fears, lower GST collection, weak HDFC Bank results can have a negative impact on the market.  

Zee Business's Managing Editor Anil Singhvi's Market Strategy for July 23: 
The Put-call ratio (PCR) stands at 1.71 and thus the traders should be on an alert at higher levels. 
Keep a tab on the Asian market and opening value of rupee. 
For an uptick, consider Nifty and in order to analyse downtrend take direction from BankNifty. 
Small trade range on Nifty stands at 10,950-11,025, while the bigger range lies between 10,925-11,075. 
In the case of BankNifty, the small trade range stands at 26,725-26,950 and the bigger trading range lies between 26,650-27,050. 
Important support zone on Nifty and BankNifty stands at 10,925-10,950 and 26,650-26,725 respectively. 
However, Anil Singhvi suggests traders to reduce their buying positions if Nifty and BankNifty close below 10,925 and 26,650. 

Watch this Zee Business video here:

Buy and Sell strategy on Nifty 
Buy Nifty with a stop loss of 10,925 and target of 11,025-11,075.
Sell Nifty with a stop loss of 11,075 and target of 10,950-10,925.

Buy and Sell strategy on BankNifty 
Sell BankNifty with a stop loss of 27,050 and a target of 26,725-26,650. 
Buy BankNifty near 26650 with a stop loss of 26,500 and a target of 26,725-26,850. 

The put-call ratio (PCR) for July 23 stands at 1.71 and the volatility index (VIX) is 13.53.  

Positives: Consumer Durables, Paints
Entry or Out of F&O Ban: Nil
Already in Ban: Adani Ent., Adani Power
Stock of the Day: Buy Just Dial Tgt 605-610, 640