India-Maldives Diplomatic Row: Lakshadweep Searches Surge 3400% on MakeMyTrip After PM Visit
Zee Business Video Team | Updated: January 9, 2024 12:33 PM IST
MakeMyTrip reports a 3400% increase in online searches for Lakshadweep since PM Modi's visit, prompting a "Beaches of India" campaign with deals and information. This comes amidst a diplomatic row with Maldives over perceived disparaging remarks about Lakshadweep tourism.