Vodafone Idea went through many ups and downs in terms of network coverage, data, voice and other aspects but, it seems, Vodafone Idea is all geared up to rev up its pan-India presence and 4G coverage. According to some latest developments, Vodafone Idea is consolidating circle operations into a cluster-based model to improve efficiency, agility. The telecom major is eyeing a stronger competitive positioning in the telecom market.

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What's the plan?

The circles have been bunched into clusters, 10 in all, for operational purposes. Moreover, this renewed commitment to the market is also expected to put to rest speculation around the company's future, sending out strong message that Vodafone Idea is moving into higher gear to remain competitive in the market, as per a PTI report. The massive exercise, which entails consolidation of operations to 10 clusters, will lead to a sharper focus on business. 

Cluster-based model: Full list

These clusters are Punjab, Haryana, Himachal Pradesh, J&K, Ladakh; Delhi and Rajasthan; UP East and UP West; Assam and North East, Kolkata and rest of Bengal, Odisha, Bihar and Jharkhand; Karnataka, Andhra Pradesh and Telangana; Kerala and Tamil Nadu; Madhya Pradesh and Chattisgarh; Gujarat; Mumbai; and Maharashtra and Goa. 

It is learnt that functions and enterprise business are being verticalised as part of the exercise, for greater efficiencies.  The company had earlier said it would complete the network integration exercise by June 2020.

Over the last 12-18 months most vacancies, including some senior positions, have been filled internally through promotions. Industry watchers said Vodafone Idea met customer requirements for data and voice, during the lockdown triggered by the coronavirus pandemic.