At the end of financial years 2017-18, Reliance Jio has decided to provide another year of complimentary Prime benefits at no additional fee (limited period offer) to all its Jio Prime members, who subscribed to the exclusive membership benefits till March 31, 2018. To avail the benefit, existing subscribers need to express interest to get complimentary membership for the next 12 months through MyJio app, said the company's statement today. At present, there are over 175 million Jio Prime members.

COMMERCIAL BREAK
SCROLL TO CONTINUE READING

The statement said, "the continued availability of the Jio Prime Membership to new subscribers reiterates Jio`s commitment to deliver a differentiated Digital Life experience to Indians and will propel this into the world`s largest loyalty programme." 

For new Jio users (on or after April 2018), the Jio Prime membership will continue to be available at an annual membership fee of Rs 99.

It may be noted that after Rjio's introduction, Mobile Internet rates have plunged by 93 per cent, while data usage per user surged by over 25 times in three years to 2017. The data war has ensued following the entry of Reliance Jio in 2016. The company this year slashed the prices to as low as Rs 4 per GB per day.

Watch this Zee Business video

The Department of Telecom (DoT) recently tweeted, "Average data usage per subscriber grew 25 times from 62 MB per month in 2014 to 1.6 GB per month in 2017." The mobile data consumption in India is now the highest in the world at 1.3 million GB per month--more than combined data usage in the US and China, the DoT reportedly said.