Royal Enfield looks at exports to boost growth
Royal Enfield looks to become a top player in the mid-size motorcycle segment globally as it looks to boost its growth.
Key highlights:
- Royal Enfield in July posted a strong double-digit growth of 20.75%
- Royal Enfield envisions being a dominant player in the mid-size motorcycle segment globally
- The company has zeroed in on Latin America and Southeast Asia
Royal Enfield has posted strong domestic growth in sales month after month. In the month of July it posted a strong double-digit growth of 20.75% as it sold 64,459 units during the month, in comparison to 53,378 units in July 2016.
A month earlier in June it grew by 25% as it sold 63,160 units in June 2017 as against 50,683 units in the same month last year. In May too it posted a 25% rise in sales as it sold 60,696 units in May 2017 in comparison to 48,604 units during the corresponding month last year.
Royal Enfield has been a dominant player in the over 250cc category in India with a market share of 95%.
Royal Enfield continues high growth path with 25% rise in sales in May
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