Ola, today launched ‘Ola Drive’ a car-sharing service. The service has been initially rolled out for users in Bengaluru with Hyderabad, Mumbai, and New Delhi to follow shortly. To build and scale up the service across several Indian cities, Ola intends to host a fleet of 20,000 cars by 2020, 50% more than the fleet size of the entire industry put together. With over 200 million subscribers, Ola Drive has the largest user base for a car-sharing service in the country.

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Self-driven car rental industry in India:
Ola Drive takes a refreshing look at the current self-driven car rental industry in India, by enabling users to design their own package, controlling everything from the number of kilometres and hours, to fuel inclusion. This makes the service highly customized for users, and the freedom of choice allows for savings of up to 30% over other providers.

Self-driving services:
Ola will introduce the service to users in Bengaluru through pick-up stations located across different residential and commercial hubs.

Ola Drive car features:
All Ola Drive cars across segments will come equipped with Ola's connected car platform 'Ola Play', enabled through a 7-inch touchscreen infotainment device, and will include GPS, media playback, and Bluetooth connectivity. Users will also have access to the platform’s support and safety features such as a 24/7 helpline, emergency button (which prompts an immediate call from Ola’s dedicated safety response team) and real-time tracking. The service will also include roadside assistance, to ensure a reliable, secure and comfortable driving experience. 

Initially, Ola Drive will be offered as a short-term self-drive car-sharing service as we look to introduce long-term subscription, corporate leasing, and more options in the times to come.