Majesco and Life.io enters into strategic partnership

Global provider of core insurance software Majesco announced on Wednesday that the company has entered into strategic partnership with Life.io – a digital consumer engagement platform.

“As a part of this partnership, the two companies are integrating Life.io's Consumer Engagement platform into Majesco DigitalConnect and Majesco's core systems software to enhance the user-experience, improve risk management and support smarter selling and marketing of life insurance to consumers and customers throughout their life-stages,” It said in a release.

Chad Hersh, EVP of the L&A and Group Business for Majesco said, "The combination of Majesco DigitalConnect pre-integrated with Majesco Policy for L&A and Group together with Life.io creates a compelling platform for insurers to meet a fast changing market. We are excited about the partnership and what it will offer the industry and our customers."

While Mike Logsdon, COO and Co-Founder of Life.io. Logsdon added, "The integration with Majesco's DigitalConnect takes our policyholder engagement to a new level. I am excited about the global partnership and the opportunity we have moving forward."

The combination of Majesco and Life.io is expected to deliver a powerful digital engagement platform, which will reconnect insurers to customers and in particular the needs of Millennials to Gen Z who represent the greatest shifts in needs and risk profiles and changing customer expectations.