Jio to lead 4G revolution in key markets like India: IDC
We are quickly seeing this change in key growth markets like India where new operator Reliance Jio is aggressively trying to shake up the market by handing out free 4G SIM cards and launching own-branded low-cost 4G-enabled smartphones, said Melissa Chau, Associate Research Director, IDC
With the Reliance Jio Infocomm (Jio) giving free 4G SIM cards and launching affordable 4G-enabled smartphones to connect the next billion, India is set to lead the 4G revolution, the International Data Corporation (IDC) said on Wednesday.
Worldwide 4G smartphones are expected to show double-digit uptake at 21.3 per cent Year-on-Year growth for 2016 to reach 1.17 billion units -- up from 967 million in 2015.
"We are quickly seeing this change in key growth markets like India where new operator Reliance Jio is aggressively trying to shake up the market by handing out free 4G SIM cards and launching own-branded low-cost 4G-enabled smartphones," said Melissa Chau, Associate Research Director, IDC`s "Worldwide Quarterly Mobile Device Trackers", in a statement.
The company commercially launched its services on September 5. Jio has introduced Aadhaar-based paper-less Jio SIM activation across 3,100 cities and towns.
With Jio connection users can enjoy unlimited access to HD voice calls (on Jio eligible VOLTE phones), messaging, video calls, high-speed data as well as access to Jio`s suite of apps till December 31.
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