Shriram Finance has announced the appointment of former Indian cricket team coach and legendary cricketer, Rahul Dravid, as its new brand ambassador. Known for his unwavering discipline and trustworthiness, Dravid embodies the qualities that Shriram Finance values and aims to project.

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"We are proud to welcome Rahul Dravid as our brand ambassador. Just as millions trust and take pride in Rahul Dravid, we too share a deep trust in our lakhs of customers," a spokesperson from the company stated.

With Dravid’s association, Shriram Finance hopes to strengthen its brand identity and reinforce its commitment to its loyal customer base.