Apple's Vision Pro VR Headset: A Game-Changer in AR/VR Industry
Apple's Vision Pro enters the mixed-reality market with groundbreaking features, targets high-end users.
In a landmark development, Apple has made its grand entry into the mixed-reality landscape with the launch of Vision Pro at the WWDC 2023 conference. The announcement marks an important progression for Apple, as it locks horns with tech behemoths like Meta and Microsoft that are already established in the rapidly growing AR/VR sector. However, Apple's foray is anything, but conventional.
The Vision Pro comes with a suite of groundbreaking features and design characteristics that set it apart from the competition. Its starting price of $3,500 suggests that Apple is targeting a high-end niche in the AR/VR industry. Set for a release in the first part of 2024, the Vision Pro is the first step in Apple's stride into the VR/AR realm.
Incorporating both augmented reality (AR) and virtual reality (VR) capabilities, the Vision Pro qualifies as a "mixed-reality headset". It offers a crisp 4K resolution for each eye and is powered by the novel visionOS. Interestingly, Apple has opted out of controllers for this device; the Vision Pro uses hand tracking and voice commands for user interactions. The device will run on an advanced dual M2 and R1 chip setup, guaranteeing top-tier performance.
The Vision Pro's aesthetics are a marriage of style and sophistication. The device features a laminated glass facade and an aluminum alloy frame which houses a range of cutting-edge sensors and cameras, such as infrared cameras, LED illuminators, a LiDAR scanner, six microphones, TrueDepth cameras, and extra cameras angled downwards and sideways. This intricate sensor matrix is engineered to offer an intense yet intuitive grasp of the user's surroundings.
Apple's Vision Pro is poised to redefine the AR/VR market, much like the seismic shift the iPhone brought to the realm of smartphones. The Vision Pro could propel its built-in xrOS operating system to become the next leading software platform for Apple. The device also enables a smooth transition between AR and VR settings, offering a customised experience across varied applications.
One innovative feature is the EyeSight technology, which enables others to view the user's eyes even when the headset is on, introducing a personal touch to the immersive encounter. The Vision Pro further enhances the user experience by facilitating interaction with their favourite iPhone apps in a unique spatial computing environment.
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02:02 PM IST