Amazon's new Great Indian Festival sale begins today and will continue till October 28, offering discounts on a range of products in India. The festival sale also extends limited-period offers on hundreds of products. The sale is expected to revive some of the offers that were witnessed during the Great Indian Festival sale earlier this month. 

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The e-commerce website yesterday announced 15% discount on Realme 1's 4GB RAM/64GB storage variant which is actally priced at Rs 12,990 but it would be available at merely Rs 9,990. However, the 6GB RAM/ 128GB variant Realme 1, costing Rs 14,999, will be available at just Rs 11,990.

According to Amazon, customers paying through ICICI or Citi bank credit cards or debit cards to purchase Realme 1 can avail 10 per cent cash back during the Great Indian Festival. Buyers will also be able to avail certain other exclusive offers by exchanging their old smartphone for a new Realme 1. If customers exchange their old phone with 4GB and 64GB storage variant Realme 1, they would be able to get Realme 1 at just Rs 1,340.

Notably, other Realme 1 variant with 6GB RAM/128GB internal storage will get a discount of Rs 12,190 in exchange of any other old smartphone, costing merely Rs 1,800. These exchange values are applicable only on select models. Amazon is extending these offers till October 28. 

Real me 1, which comes with a 13-megapixel rear camera, fast facial unlock in less than 0.1 second with AI recognition, and 8-megapixel front camera, has full-HD In-cell capacitive touchscreen display with 1080x2160 pixels screen resolution.

Amazon has also tied up with ICICI Bank and Citibank to offer bundled payment offers. It will be offering no-cost EMI options, bundled exchange offers, and free screen replacement on all smartphones sold during the sale. 

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Meanwhile, Flipkart is also running its second festive season sale titled 'Festive Dhamaka Days' sale.