Yamaha's Fazer 25 launched at Rs 1.29 lakh to take KTM Duke 250, Bajaj Pulsar 200

Key highlights:

• Yamaha Motor on Monday launched the Fazer 25 at Rs 1.29 lakh (ex-showroom Delhi)
• Fazer 25 will be competing against the KTM Duke 250, Pulsar 200 NS, Hero Karizma and Honda CBR 250
• Yamaha Fazer 25 has a milage of 43 km per litre

Yamaha Motor on Monday launched the Fazer 25 at Rs 1.29 lakh (ex-showroom Delhi). This comes just five months after the company launched the FZ25.

With more people looking to buy performance bikes in India, Yamaha has launched its first quarter-litre faired motorcycle.

The Yamaha Fazer 25 has an Automotive Research Association of India (ARAI) certified fuel efficiency (milage) of 43 km per litre.

The 250cc bike comes with a 14-litre fuel tank which is similar to that of the FZ25. This enables the Fazer 25 to get a total range of 600 km.

The Fazer 25 shares some of the same components and parts with the FZ25. The bike is powered by a 250cc, 4-stroke, fuel-injection engine which gives a maximum power of 20.9 BHP and maximum torque of 20Nm. Its transmission remains the same and has a 5-speed gear box.

The Fazer 25 will not have ABS (anti-lock brakes) currently and weighs 6kg more than the weight of the Yamaha FZ25, at a total weight of 154kgs.

This is the first major overhaul of the Fazer, which was launched in 2008-09 with a 150cc engine. The Yamaha Fazer after 2009 than had several minor improvements to it.

The Fazer 25 will be available in two colours, Soulful Cyan and Rhythmic Red. The deliveries should begin from September.

The Fazer 25 will be competing against the KTM Duke 250, Pulsar 200 NS, Hero Karizma and Honda CBR 250.

The Fazer 25 is well placed in comparison to its competitors in terms of price as the KTM Duke 250 costs Rs 1.76 lakh (ex-showroom Delhi), Bajaj Pulsar 200 NS is priced at NS Rs 96,749 (ex-showroom Delhi) and Honda CBR 250 is priced at Rs 1.71 lakh (ex-showroom).

This space has become one of the most competitive with the emergence of Bajaj Auto backed KTM as a new entrant in this segment and creating more sports motorcycles in this segment.

The 250-500cc motorcycle segment has become one of the fastest growing segments today. It has seen a 32.5% growth in sales in just one year from 48,057 units sold in May 2016 to 63,679 units sold in May 2017.

The Fazer also falls in the touring segment of motorcycles, which is close to the cruiser segment where Royal Enfield has is the undisputed market leader.

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