Tata Motors on Tuesday unveiled its first ever two-door sports car called 'Racemo' at the 87th Geneva International Motor Show.

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The two-seater, Sports Coupe was launched under Tata Motors new sub-brand – TAMO is the first in the series of innovations that addresses the challenges driven by the discontinuity and disruption in the automotive industry, said the company.

Tata Motors said that Racemo attempts to create Tamo's first digitally native car that will bring alive connected car features such as advanced navigation, predictive maintenance, remote monitoring and over-the-air updates using Microsoft cloud-based technologies including advanced analytics, internet of things (IoT) and machine learning powered by Microsoft Azure.

The company announced that it will cultivate a race aspired generation to Play Racemo+ in an interactive gaming environment in Microsoft’s Forza Horizon 3 video game currently available on Xbox One and Windows 10 - First Indian car to be available on this platform.

Guenter Butschek, CEO and MD, Tata Motors said, “We launched our sub-brand Tamo as our answer to new technologies, business models and partnerships. Racemo is the first innovation from Tamo, and our emotional, unexpected leap to the future."