Maruti Suzuki has rolled out the highly anticipated all-new Swift in the thriving Indian automotive market. This latest iteration, marking the fourth generation of the beloved Swift series, boasts an array of enhancements and innovations aimed at captivating consumers. With a starting price of Rs 6.49 lakh (ex-showroom), the new Swift offers an enticing proposition to car enthusiasts across the country.

Exterior redefined

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The exterior of the new Swift undergoes a significant makeover, showcasing a sleek, contemporary design language. Notable updates include a low-slung grille, a distinctive clamshell bonnet, and a striking floating roofline. The car's frontal aesthetics are accentuated by large projector headlamps featuring L-shaped DRLs, coupled with LED fog lamps for enhanced visibility. Meanwhile, the rear profile exudes a sense of familiarity with its wide haunches, complemented by clear lens LED taillights and a seamless wraparound rear windshield. Adding to its allure are the stylish dual-tone alloy wheels that perfectly complement the vehicle's overall aesthetic.

Enhanced comfort and connectivity

Step inside, and the new-gen Swift welcomes occupants to a refined, driver-centric cabin. Sporting a 3-spoke steering wheel and a twin-dial instrument cluster, the interior exudes a premium feel. At the heart of the dashboard sits a 9-inch touchscreen infotainment system, offering seamless connectivity features such as Android Auto and Apple CarPlay. Moreover, the car comes equipped with a plethora of comfort and convenience amenities, including a wireless charger, height-adjustable driver seat, electric ORVMs, and automatic climate control, among others.

Power and efficiency redefined

Under the hood, the 2024 Swift is powered by a new Z-series 1.2-litre, 3-cylinder petrol engine, delivering an impressive performance of 80 BHP @ 5,700 rpm and 112 Nm @ 4,300 rpm. This engine is mated to either a 5-speed manual or a 5-speed AMT, catering to diverse driving preferences. Maruti Suzuki asserts that the new Z-series engine offers a remarkable improvement in fuel efficiency, with a claimed mileage of 24.80 km/l (MT) and 25.75 km/l (AMT), certified by ARAI.

Safety and assurance

Safety remains a paramount concern, and the new Swift leaves no stone unturned in this regard. Boasting an array of advanced safety features, including 6 airbags as standard across all variants, ABS with EBD and Brake Assist, ESC, Hill Start Assist, and a rearview camera, the Swift ensures peace of mind for both driver and passengers alike.

Diverse colour palette and pricing options

Customers can choose from a vibrant selection of exterior colors, including Luster Blue, Novel Orange, Sizzling Red, Pearl Arctic White, Magma Grey, and Splendid Silver. Additionally, three dual-tone color options are available to cater to individual preferences. The ex-showroom prices for the 2024 Swift range from Rs 6,49,000 for the base variant to Rs 9,64,500 for the top-spec dual-tone variant.

For added convenience, Maruti Suzuki offers the 2024 Swift under a monthly subscription plan, priced at Rs 17,436. This comprehensive package covers the cost of the vehicle, registration, maintenance, insurance, and roadside assistance, providing customers with a hassle-free ownership experience.

With its blend of style, performance, and cutting-edge features, the all-new Maruti Suzuki Swift aims to set new benchmarks in the Indian automotive landscape, promising an exhilarating driving experience for all.