Indian two-wheeler makers' sales to dealers inched closer to pre-pandemic volumes in October due to strong festive demand and discounts on entry-level models, data published by companies showed on Wednesday.

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Indians generally make big-ticket purchases, including vehicles, during the festive period, which runs from mid-October to mid-November this year.

Hero MotoCorp and Bajaj Auto, which together account for more than 40 per cent of total two-wheeler sales in the country, reported a healthy pick up in sales in October, indicating dealers expect a strong retail demand.

Hero, the country's top motorcycle manufacturer, said sales grew 26 per cent to 574,903 units last month, closing in on the 599,248 units it sold in October 2019.

Hero said it was optimistic about demand due to its premium model launches and the onset of the festive season.

"While the rise in sales is largely led by festive demand, some of Hero's slow-moving models have benefited from higher discounts," said Amit Hiranandani, automobile sector lead analyst at brokerage SMIFS.

Bajaj's sales rose 19 per cent to 408,144 motorcycles, surpassing the 398,913 it sold in October 2019.

Indeed, retail sales of two-wheelers already surpassed pre-COVID volumes for the first time in September, according to the Federation of Automobile Dealers Association (FADA).

Meanwhile, sales at Maruti Suzuki India, the country's top carmaker by volumes, grew 18.9 per cent to a record 199,217 units last month.

Hiranandani said that like Hero, even Maruti's slow-moving models benefitted from discounts and added he was surprised by Bajaj's and Maruti's "exceptional" numbers.

Mahindra, too, recorded its highest-ever sales volume of sport utility vehicles (SUVs), at 43,708 units.

Tata Motors and Hyundai Motor India reported sales growth of 7.1 per cent and 18.5 per cent, respectively.

Tractor sales, on the other hand, continued to fall with market leader Mahindra reporting a 3 per cent decline, and sales at Escorts Kubota falling 8.9 per cent.