Citroen C3 launched in India, price starts at Rs 5.7 lakh

Citroen C3: Automaker Citroen India on Wednesday launched its brand-new model C3. The company is offering the vehicle in two trims -- Puretech 82 and Puretech 110.

The car is powered with a 1.2 litre petrol powertrain tagged between Rs 5.7 lakh and Rs 8.05 lakh (ex-showroom).

The 1.2 liter Puretech 82 is mated with five-speed manual transmission whereas 1.2-litre Puretech 110 with six-speed manual transmission.

"Be it classic, sporty, chic or edgy, flaunt your unique personality with the New Citroën C3 and its 10 stylish exterior colour combinations. Customise the #NewCitroenC3 to match your taste and to #ExpressYourStyle," the company tweeted. 

Be it classic, sporty, chic or edgy, flaunt your unique personality with the New Citroën C3 and its 10 stylish exterior colour combinations. Customise the #NewCitroenC3 to match your taste and to #ExpressYourStyle.#NewC3 #CustomisedComfort pic.twitter.com/tp6eE9bD3K

— Citroën India (@CitroenIndia) July 20, 2022

The model comes with various features like a 26 cm infotainment touchscreen and 56 customisation options.

The SUV-inspired hatchback, C3 is the first model in a family of three vehicles aimed at the international markets, developed and produced in India and South America.

"With this launch, Citroen enters the mainstream B-hatch segment in India and we are confident the new C3's customised comfort USP will make it attractive and unique for consumers," Stellantis India CEO & Managing Director Roland Bouchara said in a statement.

This is the first model from the company's C-Cubed family of vehicles that are designed and engineered in India, for Indians, he added.

"With over 90 percent localised parts in the C3, we are leveraging our strong supplier base, our R&D Center in Chennai, the vehicle assembly plant at Thiruvallur and the powertrain plant at Hosur," Bouchara stated.

The C3 deliveries to customers will start from Wednesday at 20 La Maison Citroen phygital showrooms across 19 cities in the country, the automaker said.

Citroen will also extend its 100 percent direct online buying initiative for the C3, it added.

(With the Inputs of PTI)