Ecofy and Vidyut join forces to offer a subscription-based battery-as-a-service model

Ecofy - a green-only Non-Banking Financial Company (NBFC), and Vidyut - an EV ownership platform specializing in making electric three-wheeler acquisition more affordable, announced a strategic partnership on Tuesday, April 23. The partnershiip will aim to revolutionize the electric vehicle market and foster sustainable transportation solutions. While Ecofy will finance the loan, Vidyut will offer a subscription-based battery-as-a-service model for affordable EV solutions.

With a hybrid financing model that reduces the cost of acquisition and introduces a pay-per-kilometer battery leasing model, Ecofy and Vidyut said that their aim is to make the adoption of EVs stress-free and risk-free.

Speaking on the partnership, Kailash Rathi, Head of Partnerships & Co-Lending at Ecofy, said, "This collaboration underscores our shared commitment to promoting sustainable mobility solutions. Ecofy has already made meaningful strides in the 3W EV space with its unique product and boasts partnerships with all top OEMs. As a dedicated green financier, we have been pioneering innovative and bespoke solutions to drive green penetration in the country. In line with this, by combining Ecofy's expertise in green financing and Vidyut’s subscription model, we aim to democratize EV ownership in the country."

The company claims that its battery subscription-based vehicle ownership model provides customers with a 30-40 per cent cheaper alternative to traditional ICE vehicle ownership. It adds that this solution broadens access to electric vehicles by eliminating the necessity for significant upfront payments and providing flexible payment options based on usage, making EV ownership more accessible to a wider audience.

Xitij Kothi, Co-founder at Vidyut said, "We are excited to partner with Ecofy to accelerate the adoption of electric vehicles and contribute to a greener future. Our subscription-based holistic ownership model aligns perfectly with Ecofy's mission to drive positive environmental impact through sustainable financing solutions. Together, we aim to empower solo entrepreneurs and small businesses to make the transition to electric vehicles seamlessly."