Flower Aura's Best Ever Rakhi Collection & Restructured Logistics For Seamless International Rakhi Delivery

FlowerAura, a renowned online gifting brand, has recently unveiled its exceptional collection of 500+ Rakhis and Rakhi gifts for the upcoming Raksha Bandhan 2023. In order to ensure better experience and seamless international Rakhi delivery services, the brand has meticulously enhanced its logistics from inception to completion.

The Raksha Bandhan celebrations are deeply-rooted in the hearts of those who celebrate it, because of cultural and emotional aspects and it is also a source of revenue for prominent brands and local vendors in India. The occasion also holds considerable importance and we see hearty celebrations in foreign countries due to the presence of the Indian diaspora. The exchange of Rakhis and Rakhi gifts takes place in both directions, with orders being sent from India to abroad and vice versa. In 2022 alone, FlowerAura successfully fulfilled over 10,000 international orders during Raksha Bandhan helping many brothers and sisters expressing their love, and the brand is highly optimistic about doubling this figure in the current year and being the part of a journey of sibling love and Rakhi celebrations. According to the Ministry of External Affairs, approximately 2.5 million Indians migrate overseas annually, exemplifying the brand's substantial sales growth potential.

CEO Shrey Sehgal has shared his insightful thoughts on FlowerAura's Raksha Bandhan campaign. "We are committed to enhancing the overall user experience, choosing Raksha Bandhan as the perfect occasion to embark on this endeavour. With a keen focus on curating a Rakhi collection that showcases India's exquisite artisanal craftsmanship, we have also taken significant steps to optimize our delivery network. We aim to eliminate potential challenges and minimize delivery time, ensuring a faster and hassle-free experience for our valued customers. In addition, we have revamped both our website and mobile application, introducing user-friendly navigation and intuitive categorization. These improvements facilitate quick and seamless order placement, enabling customers to effortlessly Send Rakhi to Canada, Australia, Germany, and other countries."

FlowerAura's Rakhi collection includes eco-friendly Rakhis made from materials like terracotta and jute and semi-precious stone Rakhis, symbolizing wealth and wellness. For those seeking spiritual protection, the collection offers evil-eye Rakhis designed to ward off negative vibes. Keeping up with the latest trends and catering to the new generation, neon-themed Rakhis add a vibrant touch. The collection also includes exquisite Lumba Rakhis for Bhabhi and elegant silver Rakhis. Additionally, the gifting giant offers specially curated international Rakhi hampers and combos featuring delightful treats such as dry fruits, Besan Laddoo, Kaju Katli, Snickers, KitKat, Lindt, and more. Each order includes complimentary Roli and Chawal (akshat), ensuring a complete traditional celebration.

FlowerAura operates seamlessly across 31 foreign countries, encompassing numerous cities. This extensive reach ensures that whether a user seeks Rakhi Delivery to Australia or any other country, FlowerAura is well-equipped to fulfill their requirements. The brand has established partnerships with local stores in each country, enabling efficient order dispatch and ensuring timely deliveries. Recognizing the delicate nature of Rakhis, which feature delicate threads and intricate decorations, FlowerAura places paramount importance on their secure packaging and careful handling during transit. These meticulous measures guarantee the safe transportation of Rakhis to their intended recipients.

About FlowerAura

FlowerAura: When words are not enough!

FlowerAura acknowledges the profound impact of gifting on relationships. Gifts go beyond physical exchange, fostering heartfelt connections and emotional bonds. In 2010, Himanshu Chawla and Shrey Sehgal spearheaded the company's establishment, with the first retail outlet in Gurgaon. With an extensive network of fulfillment centers, channel stores, and dark stores, FlowerAura deliverd gifts to over 600 cities in India and various international locations. FlowerAura is more than a brand; it promises to make your celebrations extraordinary, exceeding your expectations at every step. FlowerAura's website, retail stores, and presence on popular e-commerce platforms ensure easy access to their vast collection of gifts.

(Above mentioned article is consumer connect initiative. This article is a paid publication and does not have journalistic/editorial involvement of IDPL, and IDPL claims no responsibility whatsoever)