Amazon Great Indian Festival vs Flipkart Big Billion Day Sale: How to make the most of cool deals

Flipkart and Amazon are all geared up for the festive season sale. While Flipkart's Big Billion Days sale will start on October 10 and run up to October 14, Amazon's Great Indian Festival sale will run from October 10 to October 15. The two e-commerce giants will be battling it out across the segment and categories with new launches, discounts and cheaper offers.

What Flipkart has to offer?

Flipkart will be running the sale in two phases. Products like TVs, refrigerators, washing machines, air conditioners, microwaves, kitech appliances, clothing, footwear, watches, bags and backpacks, jewellery, kid's fashion, furniture, home furnishings, dining essentials, home improvement tools, books, beauty products, and sports items will be available from starting October 10.

However, products like smartphones, feature phones, tablets, laptops, audio devices, cameras, mobile accessories, powerbanks, and gaming related items will go on sale from October 11.

Flipkart Big Billion Days sale is being sponsored by Mastercards while HDFC Bank is the exclusive partner for the sale. While you will be able to avail extra 10 per cent discounts using HDFC debit and credit cards, it is likely that Flipkart may give some offers to Mastercard holders as well.

How much discount is on offer?

Flipkart has stated on its website following discounts:
* Smartphones: Lowest price promised starting Rs 4,999
* Fashion: Up to 90% off
* TVs and Applications: Up to 80% off
* Home and furniture: 50-90% off
* Beauty, Sports and Toys: 50-90% off
* Smart devices and more: Up to 80% off
* Gadget and Accessories: Up to 80% off

Flipkart expects a gross sale of around  $2 billion from its Big Billion Days.

What Amazon has to offer?

Amazon has partnered with the State Bank of India to offer 10 per cent instant discount.  The sale will start early for Prime Members. You can also get Rs 300 extra balance by just loading Amazon Pay wallet with Rs 3,000.

How much discount is on offer?

Amazon is offering the following discounts:
* Smartphones: Lowest price + first time discount on phones like Mi A2 and Redmi Y2
* Fashion: 50-80% off off
* TVs and Applications: Promises lowest ever prices on 1000+ products
* Home and kitchen: 50% off+ other deals
* Amazon devices: Up to Rs 3,500 off
* Books, entertainment, more: Up to 50% off+ other deals

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How to make most of the sale?

This is a great opportunity for online shoppers to gain from big discounts on offer before Diwali. If you have a long list of items in your shopping cart, hold yourself for a while. You must do a comparison of the products and their prices on Amazon and Flipkart during the sale. If you know what you want to buy during the sale, it's better to add the product to your cart now. It will help you ascertain whether you are getting the product at any discount or at the same old price.